View the article at Fortune
By Billy Lyons | October 6, 2019
“But if you want to explore the Big Easy’s love affair with alcohol in an authentic way, the new Sazerac House is a modern museum that’s blending cocktail history with digital innovation. And rye whiskey. Lots and lots of rye whiskey. That’s because the Sazerac House is not just raising the bar when it comes to presenting historical tales, it’s a working distillery and an educational space where whiskey and Peychaud’s bitters are being made on-site.”
Here’s to the past, present and future — and how well they pair together.