Here’s to Croutons
First, why do we call it toasting? Turns out, it was commonplace in the late 17th century to add a stale crouton or small piece of scorched toast to your wine. Not only was it known to improve the quality of poor wine, it could also improve the quality of bad bread. It became a kind of party snack and popular practice at celebrations. While the toast in the drink went away over the years, the spirit that went along with it lived on.
Here’s to Ancient Greece
We don’t know exactly when the first toast was actually made. But we do know that it’s a tradition that dates back to the Ancient Greeks of 6th Century BC. The practice began as a praise to their gods in hopes for long health. It was a simple, creative ritual involving good drinks and familiar company — and the earliest example of toasts as we know them today.
Here’s to Souvenirs
Today, toasts remain a mainstay in the culture of celebration, spanning across different countries, cultures and cocktails. More importantly, the toast has evolved over time into something of a verbal souvenir. It’s a sentiment that you can take with you when the drink in your glass is long gone.
Regardless of where the tradition of toasts began or how they’ve changed throughout the years, one thing is certain: they’re not going anywhere any time soon. And we’ll drink to that.
Events
Hosting the Holidays Class
Raise your spirits with a guided holiday cocktail experience that blends festive fun with the rich history behind classic drinks like the Espresso Martini, French 75, and Milk Punch—each with a seasonal twist. Perfect for a cheerful date night or for mastering cocktails that will wow your friends and family at your next holiday gathering. 21+ only.
Spirit of Sazerac: A Holiday Shopping Experience
Step into the Spirit of Sazerac and kick off the holidays with a spirited evening of sipping, shopping, and seasonal cheer! From 5:00–7:30 PM, browse our pop-up holiday boutique filled with festive gifting ideas and cocktail gift sets. Don’t miss our live cocktail demos featuring this season’s signature creation at 5:00, 5:30, 6:00, and 6:30 PM. Come raise a glass, find your perfect holiday gift, and enjoy a little Sazerac sparkle.
Here’s to tales of yesterday and cocktails today.